Pengembangan Kapasitas UMKM di Era Digital
Pelatihan Pemasaran Online bagi UMKM Yogyakarta dan Jawa Tengah
Keywords:
digital marketing, digital content, cooperation, copywritingAbstract
LPDB (Lembaga Pengelola Dana Bergulir), managed by the Ministry of Cooperatives and SMEs of Indonesia, is a program aimed at providing financial assistance to cooperatives and SMEs across Indonesia. Through the revolving fund scheme, LPDB offers loans with low-interest rates and easier requirements compared to commercial banks. The primary goal of this program is to facilitate access to capital for cooperatives and SMEs, support their growth, create job opportunities, and contribute to national economic development. In 2024, LPDB KUMKM introduced the Entrepreneurship Incubator Program, designed to provide guidance and access to resources for selected cooperatives. This program aims to enhance the managerial and operational capacities of cooperatives, enabling them to expand their businesses, benefit their members, and contribute to the local economy. The program is expected to serve as a starting point for promoting a more dynamic and inclusive cooperative sector in Indonesia, as well as help create a sustainable entrepreneurial ecosystem and strengthen the role of cooperatives in shaping the future of Indonesia's economy.
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Copyright (c) 2025 Ainul Yaqin, Arvin Claudy Frobenius, Pramudhita Ferdiansyah, Toto Indriyatmoko (Author)
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